Sandpanther (sandpanther) wrote,

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Deadly Pandas

llamabitchyo, have you ever heard of this book? It sounds right down your bitchslapping alley.

Speaking of alleys... I totally want this book. I tell myself it's insane that I should be interested in marketing and branding. And yet, I am in awe of Subaru's branding campaign. (And no, it's not because I'm a Subaru fan. I am a Subaru fan because of their campaign. Which says something about its effectiveness.)

I'm spending far more time thinking about branding and marketing than any self-respecting developer geek should. It's almost embarrassing.

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